TS 6 Solved Assignment 2021-22
TOURISM MARKETING
Programme:
DTS
Course
Code: TS 6
Assignment
Code: TS 6/TMA/2021
Total
Mark: 100
Note:
This TMA consists of ten questions, out of which you have to answer any five.
The questions carry 20 marks each and should be answered in about 600 words
each. Send your TMA to the Coordinator of your Study Centre.
1. What do you understand by ‘marketing’? Explain why
marketing of tourism products is different from marketing of products of other
industries.
20
2. What do you understand by Competitive analysis?
Explain various strategic options of analyzing competition in the travel trade
20
3. Elaborate the role of public and private sectors in
the development of tourism.
20
4. Write short notes on the following in about 150
words each:
20
a) Geographical segmentation
b) International Tourism
c) Purpose of marketing Research
d) Responsible Tourism
5. Discuss the relevance of People, Process and
Physical Evidence as the 5th P of Marketing Mix in tourism.
20
6. Explain the various types of Distribution channels.
What are the important factors to be considered while selecting a distribution
channel?
20
7. Identify and explain the various factors which
contribute towards seasonality in tourism. Suggest measures to combat the
seasonality issues in tourism.
20
8. As the Marketing Manager of a newly established
mid-size hotel in a metropolitan city, how would you market the hotel?
20
9. Differentiate between Supplementary and Alternative
types of accommodation. Explain various considerations that should be kept in
mind while establishing and marketing alternative accommodations.
20
10. Explain the various features of airlines marketing.
What are the benefits of having an appropriate Marketing plan for airlines
business?
20
TS 6 Solved Assignment 2021-22, TS 6 Solved Assignment
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TS 6 Solved Assignment 2021-22 :- Those students
who had successfully submitted their Assignments to their allocated study
centres can now check their Assignment Status. Alongside --assignment status,
they will also checkout their assignment marks & result. All this is often
available in a web mode. After submitting the assignment, you'll check you TS 6
Solved Assignment 2021-22 only after 3-4 weeks. TS 6 Solved Assignment 2021-22
it'd take 40 days to declare TS 6 Solved Assignment 2021-22
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