MMPC 006 Solved Assignment 2022-23
Marketing Management
MMPC 006 Solved Assignment 2022-23 : All assignments are in PDF format which would be send on email/WhatsApp (9958676204) just after payment.
Course Code : MMPC 006
Course Title : Marketing Management
Assignment Code : MMPC 006/TMA/JULY/2022
Note:
Attempt all the questions and submit this assignment to the coordinator of your
study centre. (Last date of submission for July 2022 session is 31st October,
2022 and for January 2023 session is 30th April, 2023).
1. (a)
Define and discuss the term “Marketing”. Elaborate its scope and significance
in an enterprise.
Needs,
Wants and Demands are always the starting point for marketing activities.
Explain with a suitable example.
(b)
Discuss the various stages involved in the consumer buying process with
reference to buying a smart phone brand of your choice.
2. (a)
Discuss the product line decisions that a firm should consider to pursue and
consolidate its position in the face of competition.
(b)
Discuss the concept of Product Life Cycle. Elaborate the various stages by
taking the example of a shaving cream brand of your choice. What alternatives
will you suggest for the brand during its decline stage and why? Offer your
reasons.
3. (a)
Discuss the various factors that affect the Pricing decisions in a firm.
Explain the three cost oriented pricing approaches that a firm can use in
pricing their products/services.
(b)
Enterprises are sensing the need to become more integrated in their marketing
communication efforts. Discuss with an example where you have been a part of
the integration process or may have come across the said integration.
4. (a)
What do you understand by the term Advertising? Discuss the various types of
advertising and the major role that advertising plays in the promotion of a
firms offering. Explain by taking one example each from a product and a service
of your choice.
(b)
Explain the nature and role of Personal Selling. Discuss the steps involved in
the selling process by taking an example of a financial software product for a
medium enterprises.
MMPC 006 Solved Assignment 2022-23 :
All assignments are in PDF format which would be send on email/WhatsApp
(9958676204) just after payment.
MMPC 006 Solved Assignment 2022-23, MMPC 006 Solved Assignment
2022-23, MMPC 006 Solved Assignment 2022-23, MMPC 006 Assignment,
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MMPC 006 Solved
Assignment 2022-23 Those students who had successfully submitted their
Assignments to their allocated study centres can now check their Assignment
Status. MMPC 006 Solved Assignment 2022-23 Alongside assignment status,
they will also checkout their assignment marks & result. All this is often
available in a web mode. MMPC 006 Solved Assignment 2022-23 after submitting
the assignment, you'll check you IGNOU Assignment Status only after
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submitted to the Centres, it's send to the evaluation department. After which
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MMPC 006 Solved
Assignment 2022-23 :- Those students who had successfully submitted their
Assignments to their allocated study centers can now check their Assignment
Status. Alongside --assignment status, they will also checkout their assignment
marks & result. All this is often available in a web mode. After submitting
the assignment, you'll check you MMPC 006 Solved Assignment 2022-23 only after
3-4 weeks. MMPC 006 Solved Assignment 2022-23 it'd take 40 days to declare MMPC
006 Solved Assignment 2022-23
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