MTTM 9 Solved Assignment 2024-25
UNDERSTANDING TOURISM MARKETS
MTTM 9 Solved
Assignment 2024-25 : All assignments are in PDF format which would be send
on email/WhatsApp (9958676204) just after payment.
Assignment Code: ASST/ MTTM 9 /2024-25
Marks: 100
Attempt all the questions:
Q1. "For understanding
tourism market, a strong research data base is required". Explain this statement
with the help of examples.
Understanding
the tourism market requires thorough research and analysis to make informed
decisions and develop effective strategies. Here's how a strong research
database is crucial, illustrated with examples:
Market Trends
Analysis: A research database helps identify current trends in the tourism
industry, such as popular destinations, emerging markets, and shifting consumer
preferences. For instance, data might reveal that eco-tourism is on the rise
due to increased environmental awareness.
Visitor
Demographics: Detailed demographic data helps tourism businesses understand
their target audience better. For example, a database might show that a
significant portion of tourists visiting a particular region are millennials
interested in adventure sports and cultural experiences.
Competitive
Analysis: Research databases enable businesses to assess their competitors'
strengths, weaknesses, and market positioning. By analyzing competitor data, a
tourism company can identify gaps in the market and develop unique selling
propositions. For instance, a hotel might use data to differentiate itself by
offering personalized concierge services.
Seasonal
Patterns: Understanding seasonal fluctuations in tourism traffic is essential
for businesses to optimize their operations and marketing efforts. For
instance, a ski resort might use historical data to predict peak seasons and
adjust pricing and promotions accordingly.
Consumer
Behavior: Research databases provide insights into consumer behavior, including
booking patterns, spending habits, and factors influencing travel decisions.
For example, analysis of online booking data might reveal that travelers are
increasingly relying on mobile devices to plan and book their trips.
Destination
Performance: Governments and tourism boards use research data to assess the
performance of destinations and track key metrics such as visitor arrivals,
revenue generated, and customer satisfaction levels. This information helps in
allocating resources and developing policies to support sustainable tourism
development.
In summary, a
robust research database is essential for understanding the complex dynamics of
the tourism market. By leveraging data-driven insights, businesses and
policymakers can make informed decisions, identify opportunities for growth,
and address challenges effectively.
Q2. Why is it
important to segment tourist markets? Discuss the various factors considered
for segmenting tourism markets.
Q3. What are the
various sources of information about a tourist destination? How is this
information relevant for tourists?
Q4. Write an essay on
the potential and dimensions of Indian Domestic tourism.
Q5. Why is UK an
important source market for Indian tourism? Discuss the profile of British
tourists visiting India.
Q6. List the different
types of emerging tourism activities. Enumerate the basic differences between Market
- led and Alternative tourism products and their marketing styles.
Q7. How can we market
India to the Gulf countries? Give suggestions.
Q8. Discuss the market
constraints for the development of tourism in India. How can we overcome these
challenges?
Q9. Identify the
reasons why NRI's constitute a major source market for Indian tourism. As the Marketing
Manager of a Tour Operation Company, suggest marketing strategies you would
adopt to target them.
Q10. Write short notes on the following in about 150
words each:
a) Time share market
b) Types of travel
motivators
c) Emerging travel
trends
d) Influence of social
media on tourist decision making process
MTTM 9 Solved
Assignment 2024-25 : All assignments are in PDF format which would be send
on email/WhatsApp (9958676204) just after payment.
MTTM 9 Solved
Assignment 2024-25, MTTM 9 Solved Assignment 2024-25, MTTM 9 Solved Assignment
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Assignment 2024-25 :- Those students
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centers can now check their Assignment Status. Alongside --assignment status,
they will also checkout their assignment marks & result. All this is often
available in a web mode. After submitting the assignment, you'll check you MTTM
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it'd take 40 days to declare MTTM 9 Solved Assignment 2024-25
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